To improve individual lives, a top-down approach won’t work (Part 2)
New business models are required to drive health and life improvement. Innovative approaches embody three person-centered characteristics.
Dec 7, 2021
Author: Ann Somers Hogg
To improve individual lives, a top-down approach won’t work (Part 1)
Without knowledge of individuals’ jobs to be done, we are missing the causal mechanisms that drive improved lives. Knowledge of social risks is not enough.
Nov 16, 2021
Success is hiding in your customers’ untold stories
Applying a Jobs to be Done approach helps your customers and your business. It can improve their lives and your bottom line.
Oct 21, 2021